CSR in Nokia Company Essays

CSR in Nokia Company Essays CSR in Nokia Company Essay CSR in Nokia Company Essay In the last few years, more organizations are spending a fortune on their corporate social responsibility. This is increasing growing as a result of customer relationship and interest shown by the consumers in both products and service. Consumers are not Just having a brand loyalty but are monitoring the company in places where are operating to see If they will be environmental friendly. In other to successfully scrutinize the firm, the managers of this company are evaluating their Impact on the people and the environment. Monika has done reasonably well and still setting target or future year in other to fully implement recommendations and research result. Corporate Social Responsibility is of the best way to monitor the progress and face the challenges confronting them. Every well-to-do organization has a role to play to sustain or add value to the economy where they operate. Every company that intends to grow and succeed must care about the people and the society, e. G Must be socially responsible. This is why a company like Monika, Invested so much in other to see changes reflected In the way they do business in the community where they operates and changes In the mobile industry. The transformation is noticeable as Monika has brought a lot of Innovation to the mobile Industry and in the process of Investing and Influencing this change, there are specific areas where the company will always face Issues and the degree of challenges defers depending on the region where its being operated. Some of the challenges faced by Monika in the process of operating included but not limited to the following:- Energy Conservation Monika has consistently reduced the electricity it generated to operate overtime. Accordingly 40% of the electricity used by Monika comes from renewable energy sourcesl . Waste Management Monika has reduced the landfill waste by more than half since 2008 and the company has achieved 98% reduction as at 2012. Material The company is working towards sustaining the use of recycled materials. As at 2012, It Is using about 66% recycled materials on packaging and working towards increasing to 100%. Nooks, 201 2) Other factors affecting Monika are In the area of health safety, product use, logistic and suppliers. This Is not peculiar to Monika but to every organization where they value the Corporate social Responsibility (CARS). In other to understand the factors and the challenges faced by Monika, it is imperative to SE the external factors such as the Politic al, legal, social and the technology to identify and understand the market conditions where the company is localized, and thus work out modalities that could help or sustains Monika global brand. POLITICAL Even though the core basic aspect of Ionians business Is connecting people via mobile data communication, it is important for Monika to understand each terrain where their company Is domiciled. In view of this, It Is pertinent for Monika to understand the political landscape of the economy as the government must not be partial In the dealings with corporate companies. If there Is a good political structure in an economy, there is a tendency for Monika to grow but where the environment is This is one of the biggest aspects of mobile data Communication Company. The legal system differs from one country to the other and thus Monika needs to understand the concept doing things right. It may be impossible to avoid legal matters in as much as contracts, trade, agreements and taxation issues are involve, but Monika can study each country mode of operations better before appending contract, defaulting on tax issue. As rightly put We go beyond current legal compliance, not merely taking it a saline but as a starting point for further improvement. Our goal is for our devices to contain no substances of concern. We continuously review and update our substance list to comply with any new requirements or restrictions. Moreover, we continuously explore and introduce new environmentally-friendly materials. (Monika, Report 2012). SOCIAL The social factor is a very important determinant aspect to a successful Ionians operation. This will determine the willingness of people to be able to afford to buy Ionians phone. The segmentation of the population will determine which age group guys what? This will be influenced by the purchasing power of the people. E. G. N Africa, majority of the youth prefer to own about three (3) phones, one of which is the Ionians phone due to the durability of the phone battery as most places do not have power to generate electricity on their own, others will prefer the shape of the phones while others are more concern with the content of the phone. But coming to the Middle East, majority of the youth do not have more than one phone but will prefer a classic or stylish pho nes. People per capital income will also show their purchasing ewer, whether more people can afford to buy a new Monika phone or not. All these are part of the social factors affecting Ionians operation and growth expansion. TECHNOLOGICAL FACTORS Monika believes so much in investment into mobile technology and the company has spent significant amount of money on technological advancement. Without a continued innovation and research, a company cannot survive and this is where business environment values innovation. People prefer to have a phone with all-in- one mobile functionality. It is one of such investment in technology that is displayed n the New Monika Lamina with 42 camera MSP. CONCLUSION For Monika to have survive this far means that the company understand the challenges being faced and thus needs to continually study the political terrain of where they are operating, understand the legal aspect and strive to improve the social standard of the people while investing more in mobile technology. As stated in the Monika report, sustainability is about unleashing the potential of mobile technology to help people build better lives and a better planet. And its about minimizing possible negative impacts of our activities. (Monika Report, 2012).